Entrepreneur and Entrepreneurship creation is not a game- IM Free

Where others saw the end, they saw a beginning. That made them real heroes.  You know who are they,

They are Entrepreneurs, who create their own world.


The capacity and willingness to development, organization and managing a business venture along with any of its risks in order to make a profit. The most obvious example of entrepreneurship is the starting of new businesses.

Entrepreneurship can be scary because there is no guarantee that the business will work, and the entrepreneur may end up losing money for the first few years.

In economics, entrepreneurship combined with land, labor, natural resources and capital can produce profit. Entrepreneurial spirit is characterized by innovation and risk-taking, and is an essential part of a nation’s ability to succeed in an ever changing and increasingly competitive global marketplace.

It is a difficult task to create an Entrepreneur throughout the world entrepreneurs are like

the icy height of Mount Everest and the deserted ruins of Kalibangan The Depth of the dark sea.



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Digital marketing for an entrepreneur

Digital marketing

You know why WhatsApp, Facebook and LinkedIn had become billion dollar ventures in a short time, the ventures needed to be different with innovative ideas and they are. One could step up to next level by making use of digital marketing by adopting low-cost business-to-business and business-to-customer strategies which the are doing so fluently.

There are some branding tips besides traditional mode publicity through advertisements and billboard one should understand that the digital route was extremely effective. They are just having one’s own website for absolutely effective hygiene factor by spending few thousands. One should have mail ID and business I’D, focus on customers needed for messaging, picking up strength, positioning as top leader through blogs, newsletters, quora and social media.


‘Be visible’

Asking the entrepreneurs to be visible, Their actions should speak louder than words. They should gain expertise in smart marketing by studying the requirements and psyche of the customers.

Slicing and dicing are important as part of digital marketing initiatives.

Referring to engagement with customers, Feedback factor and tracking down both inbound and outbound factors through search engine optimisation (SEO) and search engine market (SEM) are very important. He also explained about the role of holding web conferences. APCCIF vice-president G. Sambasiva Rao said business networking was important for the success of SMEs to make an impact in a highly competitive environment.


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Role of Internet in India: – Through the eyes of IM Free Wi-Fi

India is country of 131 billion people in which 402 million Internet users by December 2015.

The Indian people are used to for social websites according to research these are the 5 websites and the engagement percentage:-

1). Facebook is having 51.8%

2). Yahoo is having 51.6%

3). YouTube is having 38.7%

4). BlogSpot is having 29.1%

  1. Orkut is having 24%

Beyond that 28% of internet users get booked online, and 47% of the classified business is online.       The other thing is that 50% of music revenues in India comes from mobile downloads. The E-commerce companies are recording revenues in the region of a crore a day- rivaling retail brands that are around for more than 10 years.

The Indians use Different Media.

Time spent online at 21 hours per month low compared to global benchmarks, Time spent online has a significant relationship with ad spends on Internet and is expected to aid growth of online advertising besides directly benefitting retail, financial services and ecommerce industries.

At recent the Digital marketing is having a business of 7000 crore it is showing that the brands are getting their targeted customers, or having a great response.

The market of Digital Marketing is highly growing medium and it becomes 1st in all marketing mediums.

(Source: – BCG- The internet’s new billion)


Ø  Lead Generation

Ø  Key Insights Obtained for Free

Ø  Reach is Better, More Targeted – Especially for Youth Oriented Brands

Ø  Quick, Highly Cost Effective and Easily Measurable

Ø  Highly Interactive, Engaging Platform

The benefits to Display Advertising on our platform are used for more top of the funnel activities such as brand awareness.

Amongst the top 1000 marketers surveyed in India, the following happens to be the order of priority for digital marketing –

  • Brand Website
  • Campaign Microsite
  • Display Ads 62% of the existing marketers using digital medium and 51% already employ Display and Rich Media Ads respectively

(Source – Webchutney Digital Media Outlook 2010 Report)

Why to Use our Advertising medium?

Ø  Efficient Tool for Improving Brand Awareness, Engagement, Top of Mind Recall

Ø  Better Targeting Capabilities than any form of traditional media

Ø  Highly Interactive and Experiential Advertising is also possible

Ø  Continuous tracking of campaign performance to measure metrics such as impressions, clicks and conversions that helps calculate the ROI


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Benefits of Digital marketing:- Free WiFi Pvt. Ltd.

Good direct marketing campaigns focus on promoting a specific product or service, and call on your customers to act – to receive further information, register their interest, visit your website.

Direct marketing with IM Free WiFi gives you the opportunity to promote your products and services directly to the customers who most need them. A good direct marketing campaign will:


  • help you build relationships with new customers
  • test the appeal of your product or service
  • tell you which marketing approaches reach your target market
  • provide customers with compelling content they can share with potential customers
  • increase sales.


However, direct marketing campaigns require careful planning and a clear understanding of responsible direct marketing practice. Being aware of the benefits and challenges of direct marketing will help you use direct marketing effectively, This are the qualities for which brands trust us.

1). Making the most of direct marketing

A well-planned direct marketing campaign with IM Free WiFi can take you straight to your ideal customers. Identifying the benefits of direct marketing will help you stay focused on getting the most out of your direct marketing campaign.

2). Target your ideal customers

Using IM Free WiFi  allows you to target specific groups of customers with tailored messages. By taking the time to research and identify the customers who are most likely to need or want your products and services, you can focus your marketing efforts where they have the highest chance of achieving results.

A well-targeted Digital marketing with our campaign will also provide you with an accurate understanding of how your customers are responding to your product and service offers.

3). Market on a budget

IM Free WiFi that is targeted to a specific audience can help you set realistic sales goals and improve sales results on a tight marketing budget. Businesses can run effective and purposeful direct marketing campaigns at a fraction of the cost of broadcast advertising.

4). Increase sales to current and lapsed customers

Most customers welcome contact from familiar business people who make an effort to understand their needs and build a personal relationship. You can increase sales to your existing customers by maintaining reliable customer records and choosing simple, well-planned promotional tactics.

You can also use direct marketing tactics to re-establish relationships with customers who haven’t returned to your business in a while. Approaching lapsed customers is an opportunity to rekindle sales, keep your customer records accurate, and find out why your customers move on.

5). Create new business


  • boost sales of a particular product
  • run out discontinued stock
  • renew stale sales figures
  • increase customer contacts
  • directly follow-up on a promotion.


Word-of-mouth is the most powerful form of marketing.  An effective marketing campaign will provide customers with collateral about your business that they can easily share with their friends, colleagues and family.  This can generate new leads for your business.

6). Test and measure your products and sales performance

7). Improve customer loyalty


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Digital MArketing in India:- Free WiFi Pvt. Ltd.

India is the third biggest country in terms of internet users in the world, with a highly social and mobile audience. This takes a closer look at India’s digital consumer, and the key trends driving the country towards a digital future. It’s estimated as many as 121 million Indians are logged onto the internet. It is a sizeable number.
India’s internet
• 2% – Number of rural Indians using the internet
• 25% – Growth in Indian internet users in India over the past 12 months.
• 59% – Number of Indians who only access the internet via mobile devices.
What Indians do online
• 3 hours – Average time an Indian net user spends on social media.
• 13m – Number of Indians registered on matrimonial or dating sites.
• 70% of Indian internet users who watch online videos.
The Indian online advertising market, including classifieds, will grow by a huge 54% in the next 12 months, according to new data. The research, from the Internet and Mobile Association of India (IAMAI) and IMRB, found that as of March 2012, the industry was worth Rs 2,851 crores in annual revenue. The trade body went on to forecast that this will further grow to Rs 4,391 crores by March 2013. The IAMAI represents the online and VAS players in India.
As more and more people connect to the Internet in India, time spent social networking is exploding (on sites like Facebook and Orkut). It’s one of the primary motivations for going online. As they do, marketers have the opportunity to reach and engage an interconnected audience and build brand reputation through the spread of positive word of mouth. But in order to be successful in social marketing you need to listen first, then plan before entering into the conversation. Once you are engaged in a dialogue, manage the responses carefully so you can maximise the benefits of brand advocates and minimise the risk of negative PR.

In India, women spend the same amount of time on their smartphones as compared to men. However, there are sharp contrasts in how they use their phones, according to new research. The study, from Nielsen Informate Mobile Insights notes that men spend 50 percent more time browsing the web on their smartphones than women. Conversely, Women spend 3 hours more on calls every month as compared to men, and 4 times the amount of time men spend on Instant Messaging (Chat) applications.
These studies shows that along with time the internet traffic and interest of people to social media is increasing day by day, IM Free WiFi is doing the same thing we are providing their biggest need in free and through these promoting your brand by displaying your audio, video, banner to our pages.
Through IM Free WiFi brands can get notifications who is watching them and responding.
so connect with us for a totally different and better experience of Digital marketing.

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What Is Social Media Marketing?

What Is Social Media Marketing?

Social media marketing refers to the process of gaining traffic or attention through social media sites.

Social media itself is a catch-all term for all the sites that may provide radically different social actions. Like , Twitter is a social site designed to let people share short messages or “updates” with others. Facebook, is a full-blown social networking site that allows for sharing updates, photos, joining events and a variety of other social activities.

How Are Search & Social Media Marketing Related?

Social media often feeds into the discovery of new content such as news stories, and “discovery” is a search activity. Social media can also help build links that in turn support into SEO efforts. Many people also perform searches at social media sites to find social media content. Social connections may also impact the relevancy of some search results, either within a social media network or at a ‘mainstream’ search engine.

Why Social Media Marketing?

As of now time is change, world is going towards digitalization.

People prefer to search, book, shop, through internet on the place of shopping complex as it has having two reasons:-

1). People become tech savvy.

2). People doesn’t have the time.

At that time Social marketing works, at that time they need lead from where they have to shop or from where they have to search.

We Provide different tools to advertise or display your brand to your customers.

As we are having a unique and attractive way to do it, by which people come to see advertisement of yours.

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